To answer this question, you need a bit of background as to what SEO is, especially as it pertains to eCommerce. So many people and agencies throw around the term “SEO” but nailing down what it actually entails is another story.
SEO stands for search engine optimization, and involves a myriad of different technical updates, adjustments, site changes, design elements, content creation, keyword research, and anything else that Google considers a ranking factor. BigCommerce SEO is what you want to invest in if you need a campaign that addresses all of these points when it comes to your BigCommerce store.
Do you really need SEO for your eCommerce website? This is one of those rare times in the world of marketing where it’s an almost definite “yes.” If you can afford it, you need it. SEO provides the best returns of any form of digital marketing and is practically a necessity if you really want to make an impact on the performance and success of your business.
For anyone with a BigCommerce store specifically, you might be under the impression that you can get by with a professional theme and some apps, but the truth is that this is all just the basic foundation for SEO. To properly address these optimizations, you need to first perform in-depth keyword research that uncovers viable ranking opportunities, and then you have to proceed to forming a workable campaign around them.
Making the Right Choice With a Skilled BigCommerce SEO Agency
SEO is complex in its own right and requires a sure and steady hand to be executed properly. When you add eCommerce into the formula, this complexity grows quite a bit. An ordinary agency is not going to be able to address your needs accordingly, and may even wind up doing more harm than good.
BigCommerce SEO is what you are looking for, but what kind of digital marketing agency specializes in both SEO and this specific eCommerce platform? The answer is Genius eCommerce®, leaders when it comes to high-quality eCommerce marketing services.
When it comes to eCommerce SEO services for BigCommerce stores, Genius eCommerce® are a clear choice. They offer extensive plans for businesses of all sizes, and are known for getting results regardless of the industry.
Getting ahead in eCommerce can be a tough battle, but with the right SEO plan in place, your business can prosper. If traffic and conversions have been elusive for you and if you have struggled to improve and grow your business over the years, or even if you are just starting out, you need to take advantage of the proper SEO services that can actually make an impactful difference for you.
Get in touch with the team at Genius eCommerce® today and ask how their SEO experts can help you grow your business and get more traffic and conversions. They are BigCommerce partners and understand the platform inside and out, so from both a marketing and eCommerce perspective, they are the perfect fit.